A wellplanned and precisely targeted marketing campaign carried LotteryHUB’s message seamlessly through social media and directed messaging, and the success of that initial campaign firmly placed LotteryHUB above its mobile tech competitors in the lottery industry. LotteryHUB’s Voice Award win demonstrates how Shoutz team of marketing and technology experts capitalized on emergent opportunities to pierce a burgeoning market in the lottery industry.
“To be nominated along with two globally recognized names in the gaming industry was very exciting for us,”.said Shoutz Director of Marketing, Jamie Smith. “Winning this award is really validation that we succeeded in launching a great product that can help take lotteries into the future of the gaming industry.”
“People want this technology, and many lottery players expect the kind of engagement that LotteryHUB offers. We’re honored to have been recognized for our success in listening to our users and delivering a product that both Lotteries and their players really respond to,” Smith said.
“While we’re certainly thrilled to win a 2013 Voice Award, up against huge names in the industry, we’re still committed to working hard every day to be the best source of lottery content for our users,” Smith said.
Now on Version 3 of the mobile application, with hundreds of thousands of downloads on Google’s Android® and Apple’s iOS® platforms, LotteryHUB is the most uptodate and comprehensive source of numbers, news, and exclusive lottery content that modern lottery players can find. LotteryHUB is also the only mobile app to offer live streaming of Powerball® drawings on smartphones, bringing America’s favorite jackpot game to smartphones all across the U.S.
“Winning this award goes to show the success we have had in bringing the lottery industry to the wireless devices the world lives on today," explained Shoutz Senior Vice President Mark Hutchinson.
"We are excited to be a part of the small group of pioneers that are helping the industry move into the mobile world.”